Rise Creative Group is pleased to announce the launch of the Dad’s Pool website redesign. Peter Fischer and his team wanted to build a site that led to increased traffic and a much higher conversion rate. Rise provided a solution for Dad’s Pool that included identity and website design with a user-centered focus.

Dad’s Pool has the largest online selection of pool filters and pool filter cartridges at heavily discounted prices, as well as a variety of pool accessories and outdoor living products.

We enjoyed working with the team at Dad’s Pool and wish them much success in their online venture!