We offer a no no-nonsense approach to turn your website visitors into customers.

Strategy
This stage will define how we plan to turn website visitors into customers for you. First we define who your target audience is. Target audience research and development is where we identify user archetypes that we use to help guide decisions about site features, navigation, interactions, and even visual design. This helps clue us in on what users want, and how best to give it to them through the website.

Wireframe
Wireframing defines the sections of your site and how they will work together to create a conversion. Its an interactive, structural, page-by-page representation of every possible click-through and path your visitors may take on their journey—a map of interactivity.

Content development
In this phase we deliver a content and asset inventory document for our client to complete to outline the copy that will help achieve the main goals and to provide answers for the main questions visitors might have on each section of the site.

Design
In this phase you’ll see the visual design and persuasive narrative that is going to grab your visitor’s attention and motivate them through the web site. Once the design is approved, we freeze it and the prototype to begin the Production phase.

Production and programming
Here’s where we marry the wireframe and the design to produce a full featured visual prototype that will be identical to the actual final web site.

All the inner workings and programming of the site’s web applications take place here as well. We’ll create and develop databases, build the web applications to function as planned and review and test the functionality of each to ensure they work.

Final testing/site launch
The final review will test the site and programming to ensure they works across all browsers for a positive experience for all visitors.